plaque hd box

Plaque Identifying Toothpaste

BUY NOW »

The 1st professional
plaque identifying toothpaste

Mechanism of action

Plaque HDTM toothpaste contains the patented TARGETOL TECHNOLOGY®, an all-natural, plant-based teal disclosing agent that colors any plaque biofilm missed. It weakens the core of the biofilm structure to help the patient visualize and more effectively remove it. Plaque HDTM binds to plaque biofilm and displays it as a teal green color.

Benefits

For the dental professionals
• Environmentally-friendly, free of plastic particles
• Facilitates patients’ compliance
• Great taste
• Non-messy unlike disclosing tablets
• One-step, easy-to-use formula: no additional time commitment
• Kid friendly: the color encourages them to brush longer and makes brushing fun

Indications

• Anti-caries
• Removes plaque with proper, regular brushing

Ingredients

Medicinal Ingredient
Sodium Fluoride (1,000 to 1,000 ppm F)

Non-Medicinal Ingredients
Annatto extract, calcium disodium EDTA, dihydrate, carbomer, cellulose gum, FD&C blue No.1, mint (or berry bubble gum) flavor, glycerol, hydrated silica, peppermint essential oil (mint flavor only), purified water, sodium benzoate, sodium lauryl sulfate, sodium saccharin, sorbitol, spearmint essential oil (mint flavor only), tetrasodium pyrophosphate.

Flavors

• Berry bubble gum
• Fresh mint

NPN

80062196

Other clinical use

• High risk caries
• Geriatrics (even if reduced dexterity)
• Orthodontics
• Pediatrics (children 2 years and older)
• Periodontitis

Efficacy of Plaque HDTM to Remove Plaque is 5 X greater than Control Toothpaste

International Journal of Dentistry and Oral Science (IJDOS) - "Evaluation of Plaque Removal Efficacy of a Novel Dye-Containing Toothpaste: A Clinical Trial" - Stevens K, Belavsky BZ, Evans CA, Viana G, Wu CD.

bar graph showing plaque hd is 5x more efficient a removing plaque than the control toothpaste
bar graph showing plaque hd reduced hs-crp by 29%

Plaque HDTM reduced HS-CRP by 29% compared to a 25% increase with the Control Toothpaste

The American Journal of Medicine - "Randomized trial of Plaque identifying Toothpaste: Dental Plaque and Inflammation" - Fasula K, Evans CA, Boyd L, Giblin L, Belavsky BZ, Hetzel S, McBride P, DeMets DL, Hennekens CH.

image of before/after application of plaque hd showing recued plaque

Directions for use

Adults and children 2 years and older
Two times a day after each meal

1. Place a pea-sized amount of toothpaste on your toothbrush.
2. Brush normally.
3. Spit out extra toothpaste but do not rinse.
4. Look in mirror and identify green plaque build up.
5. Without adding more toothpaste, brush away at green spots until plaque is removed.
6. Once all plaque is removed, rinse out mouth completely with water.

Precaution

Keep out of reach of children under 6 years of age. If a quantity greater than the dose used for brushing is accidentally swallowed, get medical help or contact a poison control centre right away.

AMAZING MARKETING TOOLS FOR YOUR OFFICE!

VIDEOS FOR YOUR WAITING ROOM, FACEBOOK PAGE OR INITIAL CONSULT

Orthodontics Video
Pediatrics Video
General Dentistry Video

plaque hd videos image
plauqe hd table tent

TABLE TENT (WAITING AREA OR CONSULT ROOM)

• Orthodontics Version
• General Dentistry Version
When parents look at the table tent, they ask what it is. You can simply say " We provide this here so you can monitor your child’s brushing at home." You can keep a toothpaste at front desk as well.

INSTRUCTIONS CARD (3" X 5")

For each patient receiving Plaque HDTM. Or, keep a card at each chair.

plaque hd instructions card
plaque hd poster

POSTER - BEFORE & AFTER (8" X 10")

• Orthodontics Version
• General Dentistry Version
Place it in a frame and keep in visible location in waiting or consulting room.